摘要
Thisstudyexplainedtheimportanceofenvironmentalprotectionintourismdevelopmentandillustratedtherelationshipbetweenrecreationalresourcevaluationandenvironmentalconsideration.Wecomparedifferentmodelsoftravelcostmethodandreiterateslong-timeexistingproblemsofmulti-destinationandtreatsoftimeopportunitycost(TOC).TakingJiayuguan'sculturalsightsasanexample,weestablishanupdatedmethodcalledmultidestinationzonaltourismcostmethodtoevaluatetherecreationalvalues(RVs)ofselectedthreeculturalsights.WedividetrippackagesofJiayuguan'stouristsinto11portfolios.Eachportfoliocanbeseenasaseparatecommodity,andeachcommodityhasitsowndemandcurve.Accordingtodemandcurveswecancalculateconsumersurplus(CS)ofdifferentportfoliosoftouristdestinationsandlaterwesumupthetotaltravelcosts(includingtravelexpenditureandTOC)andCStocometotheRVsofeachportfolio.WethenapplysuitableproportionstocalculatetheRVsbetweendifferentdestinationsintheportfolio.Intheend,weaddupalltheRVscalculatedfortheobjectivedestination.Usingthismethod,wedrawconclusionsthatJiayuguan'sRVin2006includesnationalandinternationalvalues,summingupto738.4762millionyuan.Thetouristexpenditure,CSandTOCofJiayuguanisproportionating62.96,32.28and4.76%,respectively.Thisstudyisalsoanexampleofnon-marketvaluationofculturaltourismresources.
出版日期
2010年01月11日（中国期刊网平台首次上网日期，不代表论文的发表时间）
