Demographic Factors, Corporate Social Responsibility, Employee Engagement and Corporate Reputation： A Perspective From Hotel Industries In Indonesia-中国期刊网

摘要 Hotelasahospitalityindustryshouldmanageitsreputationasavaluableassetforthebusinesscontinuity.Thehotel＇sreputationisbuiltupbytheemployee＇sperceptionsoftreatmentandsenseofbelongingandengagementofthehotel.Thepurposeofthisstudyistoanalyzeemployee＇sperceptionsofcorporatesocialresponsibility（CSR）activities,employeeengagement,andcorporatereputationthathavebeenundertakenbythehotelindustryinJakartaandhowdemographicfactorsinfluencetheseperceptions.Thestructureequationmodel（SEM）wasimplementedtofindeachvariableinfluence.Samplesweretakenfromhotelemployeeswhoworkinfive-starhotelsinJakartawith221respondents（responserate78.9%）.TheresultsindicatethatCSRactivitiessignificantlyinfluenceemployeeengagementandcorporatereputation,andatthesametime,employeeengagementsignificantlyinfluencescor0oratereputation.

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Demographic Factors, Corporate Social Responsibility, Employee Engagement and Corporate Reputation： A Perspective From Hotel Industries In Indonesia

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Demographic Factors, Corporate Social Responsibility, Employee Engagement and Corporate Reputation： A Perspective From Hotel Industries In Indonesia

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